OLA FRIEND

Full Play

0'00

OLA FRIEND

3D
Use visual language to convey the core design concept of the product's hardware. That is lightweight, extremely comfortable and relaxed, allowing the audience to have an immersive experience of high-end fashion.

 

With minimalist monochrome tones, fluid curved surfaces and translucent materials depict the hardware. Soft flowing light‑shadow language interprets core traits of light weight and zero‑burden wearing, building an immersive sensory experience of high‑end fashion.

1 / 5
1 / 5

The product is deconstructed across appearance, chip and acoustic driver units. Cool‑toned tech lighting reveals brand logo and intricate internal hardware, externalizing audio capability while balancing premium minimalist aesthetics and hardcore acoustic performance.

Lightweight translucent butterfly‑wing‑inspired visuals materialize sound‑wave flow, translating hearing sense into imagery to deliver immersive sound‑field experience. 

Through weight‑free human gestures and floating butterfly‑wing fragments, it depicts the liberated state of immersing fully into music with earphones.

Credits

Client
Ola Friend
Agency
SparkerDesign
Creative Studio & Production Company
SparkerDesign
Creative Director
Pengcece
Creative Team
Pengcece / YG
Real Shot Director
赵硕
Producer
刘哲希 / 阮欣仪
Art Director
Pengcece / MK
Art Director
Pengcece / MK
CG Sup/Animation Lead
MK
3D Design
MK / RPJUN / CURRY / 16 /ye/ 易子强 / 小熊 /ytxx
3D Animation
远子 / 皮人 / Everglow / MK
Compositing
MK / RPJUN/ CURRY / 16 /ye/ 易子强 / 小熊 /ytxx/ 远子 / 皮人 / Everglow
Houdini Simulation
陈冠森
2D Design
Mole_G
2D Animation
Everglow
Colourist & Online
相信过程
Editor
MK
Music
Chris
A story well-told doesn’t just reach an audience, it moves the world forward
1%